What you need to understand to launch a digital marketing campaign now
Image source: istockphoto.com Business forecasters see that 2020 will be the year small businesses ride the e-commerce wave. If you’re a business owner who has relied on traditional marketing media and will now just be marketing over the Internet, take heart because digital marketing can be easier and cost-effective as long as you know what you’re doing. Steve Sorensen Networth Digital marketing revolves around three core activities no matter what channel you’re thinking of entering, whether it be Facebook, YouTube, or your own website. These are content creation, distribution, and measurement. When you’re marketing over the internet, content is king. You need to provide your customers with information, and wrap it into some form like a video, an e-book, or an article. The data you gift them should help them become successful while presenting your expertise, service, or product as important tools for them to reach that success. Steve Sorensen Networth In distribution,